Case Study

ISD Health Solutions overview

ISD Health Solutions is the #1 Caribbean supplier of Sleep Therapy, CPAP machines and supplies. Over the past 15 years, ISD has positioned itself as the leader in sleep solutions by making available to the Caribbean the latest in sleep technology. We’ve been working with ISD since 2014 when we first developed their website. Greg and his team are the most knowledgable bunch you’ll meet when it comes to sleep problems.

After assessing their technical and marketing needs we immediately went to work. The goal was to strategically digitalize the business.

This is a simple headline

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How we helped

With multiple locations in the Caribbean, being affected by COVID-19, ISD decided to double down on its investment in technology and reached out to refresh their website and bring in e-commerce capabilities.

We assessed their needs and quickly realized that a deeper optimization to the way the business was generating leads was needed. We device a plan that included the services listed below.

  • Website redesign
    Taking a mobile first approach, all pages of the website were completely restructure and optimized to provide the optimal experience to the customer.
  • Content strategy
    All the content of the website was completely re-built to ensure conversions. We created a series of educational pieces to 
  • Facebook marketing campaigns
  • Email marketing campaigns

Outcomes

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Take Aways

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